How To Sell To LinkedIn Contacts Using Facebook, Twitter and Google+

Are you using social media to support sales efforts? For social media to be an effective sales tool, it must be part of an overall marketing strategy that builds trust with our audience and moves them to action.  We have to look beyond ‘likes and shares’ and consider how to … Continue reading

5 Out Of 10 Businesses Fail: How A Mentor Can Help You Beat The Odds

It’s alarming and discouraging, but according to Gallup research, five out of 10 U.S. businesses fail in the first five years. Five years of blood, sweat and lots of tears go swiftly down the drain, and this often leaves behind a bad memory that may linger for years. And for … Continue reading