Entries by Guest Contributor

How To Market Just Like The Team Behind Apple

Today’s guest post comes to us from Ellie Summers and the team over at The Website Group based in the United Kingdom. I invite you to go over to their website.  But do yourself a favor and start at their About Us page. It’s truly the best I’ve ever seen. From this page alone, you […]

How To Track And Validate Website Sales Leads By Marketing Channel

Guest post by Matt Cannon. Matt is Director of Web Services at Straight North, an Internet marketing agency in Chicago that specializes in SEO, PPC and web design services. Cannon manages all web development activities, ensuring that every project is applying current development standards and techniques. How  To Track And Validate Website Sales Leads By Marketing Channel […]

Six Vital Ways Employee Training Programs Boost Small Business

This connection guest blog comes to you from Rocco Lungariello. Rocco is a Marketing and Social Media Content Creator at New Horizons , the largest group of New Horizons training centers in America. He has been generating content related to the IT industry for more than four years. If, like many small-business owners, you believe your […]

Seven Types Of Content That Are Most Compelling

This connection guest blog comes to you from Hammad Akbar. Hammad is a tech entrepreneur with a passion for technology and online marketing. He’s currently focusing on a new startup TruConversion , a SaaS application in web/mobile analytics space. Check out his blog HammadAkbar.com.  Follow him on Twitter and LinkedIn.   We all know that content is something […]

Take The Mystery Out Of Lead Generation Marketing

This connection guest blog comes to you from Brad Shorr, Director of Content Strategy at Straight North, a B2B Internet marketing company in Chicago. Brad’s team specializes in SEO, PPC and web design. His articles on marketing and business strategy have appeared on scores of leading online publications including Forbes, Moz and Entrepreneur. Take the […]

Small Business Success: The Art of Building Business Relationships

This connection guest blog comes to you from Maryann Croce, co-owner of Croce’s Transmission Specialists. Maryann oversees customer relations and marketing for the company, among many other roles, and is sharing five strategic ways to build better relationships to support business growth. Connect with Maryann on Twitter | LinkedIn | Facebook | Google+ | Pinterest   […]

Why Should A Small Business Swarm?

Guest Post from Missy Gluckmann, Melibee Global. Small businesses often suffer from identity crises.  My business surely did early on, as we couldn’t quite decide WHO we were aiming to serve.  Was it higher education?  College students?  Their parents?  Corporations? Not for profits? Others? After much soul searching and reflection, we determined that Melibee Global […]

How to Choose Advertising Channels for your Small Business

The accelerated development of web technologies has brought a set of new opportunities for small businesses, especially in terms of marketing strategies. Online promotion and advertising activities are seen as a cost-efficient way for this market segment to present their products or services to the widest possible audience. Therefore, it’s unsurprising that more and more […]

How To Amplify Your Content Marketing Strategy

This post comes to us from Jennifer Landry.  Jennifer is a dedicated web journalist from Malibu, California. She specializes in articles about business management and the current social media landscape. She welcomes you to connect with her on Twitter.   How To Amplify Your Content Marketing Strategy Do you have an amazing product to offer, but […]

Become a Selling Expert with These 5 Tactics

This week’s Connection Thursday brings you tips for improving your sales strategy.  Our guest blogger is Brad Farris. Brad has been advising small businesses since 2001. He’s the Founder of EnMast.com and Co-Host of Breaking Down Your Business, self-proclaimed the “Most Entertaining Business Podcast in the World.” He loves football (especially the 49ers), and cooking with his […]