This morning when I logged on to LinkedIn, I was immediately greeted with a new post from Gwen Stefani. My first reaction was one of wonder and puzzlement, Gwen Stefani on LinkedIn? She launched a new album today, so is that what this is about? It drew my attention because a new product launch isn’t the […]
Secured Logistics – Website Redesign and Integrated Marketing The team at myMarketing Cafe works with small business owners to help them create a polished online presence using the digital channels that are most relevant to the target audience. Most recently, we worked with our client Secured Logistics. Here is a quick look at their story.
Can you think of a friend or relative who no matter how much time passes between visits, you can pick up exactly where you left off? It’s as if no time has passed. After a five-minute recap, you’re completely in sync with each other. Yeah, that doesn’t happen in business. One day of not communicating […]
“I don’t like the sales process. I certainly don’t want to cold call people and I am uncomfortable with sales in general,” words from one of our shiny, brand new clients. This is a client sentiment we run across often at myMarketing Cafe. In fact, it’s why many of our clients have turned to us […]
Is your Facebook business page growing fan engagement or attracting new fans with each update and image you share? Many factors come into play with Facebook algorithms and viewership of business pages. This month is one of the busiest months for Facebook users and it’s an optimal time to creatively share business information. Use the […]
Wouldn’t it be nice to attend a networking event where the people attending were talking about a topic that just happened to be your specialty? What if you were able to quickly research those who were participating and learn more about them right there during the event? Even better, what if you could step out, […]
How many favorites can you really have? Isn’t your favorite of something above all others? If everyone is your favorite, it kind of waters down the value of being a favorite, doesn’t it? Over time, favorite would become what ‘amazing’ has already become in recent years, since the introduction of reality TV. Everything is amazing… […]
The law of diminishing returns tells us that cutting costs with your business will have a positive effect, but there comes a point where the ROI begins to diminish. Is your company too focused on cost-cutting as a means to boost revenue and profit? Cutting back on unnecessary expenses, and re-negotiating costly contracts can have […]
LinkedIn is continuing to add new features to improve services for networking professionals and businesses. Even if you haven’t subscribed to a premium level as a user, there are still great features to help you upgrade your networking activities, build stronger relationships with your prospects, and ultimately gain a better return on your efforts. Below […]